Monday, December 15, 2008

How A Massage Therapy Picture Can Inspire You

By Janette Lindz

The common adage about pictures painting a thousand words may have more wisdom in it than what we think when we apply it to a massage therapy picture and why we should have one. What exactly can you do with a massage therapy picture?

What You Can Use It For

A massage therapy picture is one way of informing clients about who you are, what you do and the services you offer in your massage clinic. Most people would naturally think that a massage therapy picture can be used only for marketing and advertising. A good picture however is first and foremost an image and reputation building tool. You simply have to post a massage therapy picture strategically to make the best use of it. The most common places to put a picture would be on a website, brochure, business card or promotional ad.

Where to Get Pictures

Some massage therapists can use royalty free images which are readily available online for them to use in their massage therapy business. You can easily do that too but it is always a better idea to take your own pictures. You are, after all, talking about your business and you would like people to see the real set up of your services.

You can take your own massage therapy picture of your own clinic. All you need is a good light and a high quality camera. It would also make a lot of sense to shoot numerous angles of just one area or pose so you can easily choose the best massage therapy picture to use.

People Pictures

Since massage, by its nature, is people-centered, it is therefore very important for you to take shots of people aside from your clinic's facilities and services. The best kind of promotional pictures for your web site would be actual shots of people undergoing a treatment or service. It would be tempting to use beautiful models for a massage therapy picture promotional shot. It would however be better if you asked permission from real patients and took shots of them. This would give potential clients a glimpse of men, women and children from all walks of life enjoying your services.

Other Pictures

There are also many other massage therapy picture subjects you can use. Promotional ads and website backgrounds can feature relaxing pictures that can send out the message that your services promote a soothing and healing experience. You could also take a massage therapy picture of your staff and equipment to make people know that they are in good hands and in a good facility.

Your Picture

A small snapshot of you may go a long way to tell clients that it's run by a real, tangible person. It may not be such a good idea to have your picture splashed everywhere especially if you are not yet as well known as you would want to be. It might be good though to at least have your picture on your business card. Your massage therapy picture on your card is a personal touch that many people would appreciate. - 14130

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